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Internet
Marketing Services |
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Crush
Marketing
provides marketing services to help organizations evolve their
internet marketing strategies, familiarize staff with new online
marketing tools and assists in the execution of marketing and
business development programs to grow the business.
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We
optimize your internet and social media presence
When we are done, you will:
* look good online
* have
a clear and differentiated value proposition for prospects and
customers
* have experience in using different internet strategies
* have online and offline metrics that measure interest and conversion
* have the ability to continue online marketing and business development
work
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Internet
Marketing Strategy and Optimization |
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We
review your online marketing presence, web site user experience,
traffic and goal conversion, and benchmark you with competitors
to identify opportunities to improve your online business, customer
experience and brand image. Based on our findings and a discussion
with you we develop an approach that fits your business and organization.
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SEO
and SEM Search Engine Marketing |
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Search
engines typically provide more than 70% of visitors to your web
site, and they thus are a very important factor in attracting new
business. Being visible, using the words that people a are looking
for, having relevant and frequently updated content are essential
to attract new business leads. Being recognized as a site with authority
because of incoming links from your business community is what can
set you apart from your competitors and give you more unpaid traffic.
And last but not least, your site needs to be designed to effectively
deal with search engine crawlers and indexing algorithms.
Search Engine marketing is a process of continuous review and improvement
to make sure you maintain your position in spite of growing online
competition and continuous sophistication of search engine technology.
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Internet
Business Optimization |
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Getting
visitors to your site is important, but delivering what they came
for and making a compelling offer is essential to convert a visit
into a relationship and revenue. A clear definition of the needs
of the different customers you serve, content that informs and answers
questions and tells your unique corporate story is key to converting
visitors to customers.
We help you profile your customers, identify relevant and valued
content, and create a clear path of actions that can be managed
for results - conversion.
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Social
Media Marketing
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Social
media tools like blogs, Twitter, Facebook, LinkedIn, email subscription
marketing and customer generated content are powerful internet marketing
tools to increase reach and interaction with your customers.
We help you develop strategies and campaigns, select the best tools
for the job, and coach your marketing team to effectively use them.
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Internet
Content Development |
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Developing
unique content for your web site is a lot easier with outside help.
Close prolonged proximity to your business can sometimes make it
hard to see things from an outsiders perspective. And we bring experience
in video and webinar creation.
We help you identify what people are looking for and how you can
stand from the competition. We can also provide writing support
to your staff whose busy schedules make it hard to keep developing
new and unique content. |
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Web
development
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We
work with external partners to provide you with the best in web
development on a choice of technology platforms. When engaging in
web development we include site and data architecture design, design
for SEO, usability testing and graphics design. |
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| Frank
Leffelaar |
